Amira Nature Foods Expands Footprint in Germany

Dubai / UAE. (anf) Amira Nature Foods Limited, a leading global manufacturer, marketer and distributor of branded packaged specialty rice and other related food products, with sales across five continents around the world, announced that it has successfully expanded its distribution footprint in Germany by obtaining a national listing with Rewe Group, a major German retailer. Amira’s German subsidiary, «Amira Basmati Rice GmbH» currently sells its Amira, Atry, Sadry, Sativa, Scheherazade and Sultan brands into more than 4’000 retail stores in Germany and in neighbouring European countries. The national listing in Germany with Rewe will increase total distribution in the German region to approximately 6’400 retail stores.

Karan A Chanana, Amira’s Chairman and Chief Executive Officer stated, «We are pleased to add to our geographic footprint in Germany and to further grow this geographic market for us».

Tobias Strerath, CEO of Amira Basmati Rice GmbH added, «We have worked hard over the years to service this account and we are very excited to see these efforts come to life with a national listing for our ATRY brand. This retail win is a confirmation of our hard work and dedication to the business».

bakenet:eu