Cheesecake Factory: announces new President and COO

Calabas Hills / CA. (cf) The Cheesecake Factory Incorporated announces that it has appointed Russell W. Bendel to serve as President and Chief Operating Officer of The Cheesecake Factory Restaurants Inc. and as an executive officer of the California based company, effective September 03. Bendel (52) will be responsible for leading all aspects of the day-to-day operations of The Cheesecake Factory restaurants. The Cheesecake Factory operates 126 upscale, casual dining restaurants that offer an extensive menu of more than 200 items with an average check of approximately 17,50 USD. The Company also operates two bakery production facilities that produce over 50 varieties of quality cheesecakes and other baked products for the Company´s restaurants and other leading foodservice operators, retailers and distributors. Additionally, the Company operates nine upscale, casual dining restaurants under the Grand Lux Cafe name; one self-service, limited menu «express» foodservice operation under The Cheesecake Factory Express mark inside the DisneyQuest family entertainment center in Orlando, Florida; and licenses two bakery cafe outlets to another foodservice operator under The Cheesecake Factory Bakery Cafe name.

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