Einstein Noah: accepts «contactless» payment

Lakewood / CO. (enr) Guests now have a more convenient way to pay for their food at Einstein Bros.(R) Bagels and Noah´s(R) Bagels, two brands of Einstein Noah Restaurant Group Inc., largest operator of bagel bakeries in the USA – the company says.

Thanks to the recently installed «contactless» card readers at the more than 400 company owned locations, guests can now pay faster, easier and more conveniently by simply holding their ExpressPay from American Express(R), Discover Network Zip (when available), MasterCard(R) PayPass(TM) or Visa payWave card in front of a card reader.

«Einstein Noah Restaurant Group is always searching for ways to make our restaurants more convenient for guests», CEO Paul Murphy says. «Contactless» cards contain an embedded chip that communicates with the reader via radio frequency to process and complete the transaction. No swiping is necessary.

The company will continue to accept traditional credit cards with a magnetic strip. Consumers can obtain the new «contactless» cards by calling their payment card providers.

About: Einstein Noah Restaurant Group Inc. is a leading company in the quick casual restaurant industry that operates locations primarily under the Einstein Bros. and Noah´s New York Bagels(R) brands and primarily franchises locations under the Manhattan Bagel(R) brand. The company´s retail system consists of approximately 600 restaurants in 36 states and the District of Columbia. It also operates a dough production facility.