IBIE 2022: Reunited Baking Industry In Las Vegas

Las Vegas / NV. (aba) The IBIE 2022 International Baking Industry Exposition, which took place in Las Vegas, Nevada, in September, welcomed the industry after a three-year hiatus from events. Close to 20,000 professionals registered for the expo, ready to take their baking businesses to the next level after pandemic-induced challenges filled much of the gap in the show’s three-year cycle. Over the four-day expo, attendees flooded the halls of the Las Vegas Convention Center, looking for the latest equipment, ingredient and supply solutions from more than 800 industry suppliers. While exhibitor personnel and non-exhibiting supplier guests fell just shy of pre-pandemic numbers, baker attendee participation was an astounding 25 percent ahead, further cementing the perception from exhibitors that high-quality bakers – with intent to buy – were walking the show floor.

A common theme expressed by exhibitors was the number of international buyers who attended the event. Many exhibitors stated that this was the best IBIE in history for connecting with buyers from outside the U.S. – buyers that many exhibitors would not have been able to reach on their own. Despite Covid-related travel challenges, the number of international bakers increased 34 percent over 2019, hailing from more than 105 countries and making up more than 27 percent of baker attendance, with the largest participation from Brazil, Canada, Colombia, and El Salvador – and a record-setting delegation from Mexico.

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«IBIE 2022 has exceeded all expectations,» said Dennis Gunnel, IBIE chairman. «The Baking Expo has a long history of championing innovation aimed at the changing needs of our bakers – from the advancements on the show floor and «IBIEducate» presentations to the high-quality buyers walking the aisles. During a time when trade events are getting a fraction of their pre-pandemic participation, our industry showed up.»

IBIE 2022 Highlights Include:

  • More than 100 education sessions, including a full day of education.
  • Demonstrations from Master Bakers, celebrity chefs and influencers in the RBA Bakers Center. Many demos were standing room only.
  • Two new pavilions, one focused on sanitation the other on cannabis as an ingredient. Demos in Cannabis Central were live-streamed to audiences outside the convention center.
  • Popular returning features included: The Artisan Marketplace, Great American Pie Festival, Pizza Information Center, and an expanded Innovation Showcase.
  • The Retail Bakers of America’s 21st Annual Pillsbury Baker’s Plus Grand Champion Creative Decorating Competition recognized winners in several categories.
  • For the first time, the Tiptree World Bread Awards – the United States’ leading national celebration of the art of bread-baking – were judged and presented at IBIE. Winners were awarded in 16 categories.

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IBIE, sponsored by the American Bakers Association (ABA), the Baking Equipment Manufacturers and Allieds (BEMA) and the Retail Bakers of America (RBA), is recognized worldwide as the grain-based food industry’s largest, most comprehensive trade event in the Western Hemisphere. A «working show,» where millions of dollars of business is conducted daily, IBIE brings the entire professional baking community together, offering the complete range of equipment, supply and ingredient solutions and showcasing the newest baking technology in 1,000,000 gross square feet. The triennial event will next be held in Las Vegas, Nevada on September 14 to 17, 2025, with a full day of education on September 13. (Photos: ABA – Video: ABA via Youtube).

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