Weiden / DE. (owp) Health and quality awareness in food are growing constantly in the consciousness of population in Russia. Functional Food and baked goods from ecologically grown sources are increasingly popular. Supermarkets are establishing special departments for healthy nutrition in their big city branches and especially in the Moscow metropolis. 85 percent of Russians are prepared to spend more money to obtain this improved quality offer. The developing middle classes with their higher net incomes are ready to spend up to 20 to 30 percent more for these healthier goods in their shopping baskets.
The ideal platform to use these major new business opportunities and present ecological bakery ingredients and raw materials for functional food is Modern Bakery Moscow 2007. The leading specialist trade fair for the bakery industry in Russia will be held from October 15 to 18 at Expocentr Fairgrounds. Seminars on successful production with ecological baking ingredients and their marketing are the focus of the accompanying conference programme.
The interest shown in Modern Bakery Moscow 2007 as the international meeting place for the bakery industry in Russia is enormous. The major players in the sector and the market leaders have already booked their stands. These exhibitors include Backaldrin, Belogorie, Diosna, Fritsch, Gostol Gopan, Ireks, Isernhäger, König, Miwe, Rondo Doge, TecnoPool, Padovani, Puratos, Revent, Russky Bakels, Uldo, Saf-Neva, Shebekino, Technokleb, Tri-R, Wachtel and Werner + Pfleiderer.
The offer focus for Modern Bakery Moscow 2007 is on raw materials and ingredients, bakery machinery, equipment for bakers and confectioners, biological products and functional food, machinery for chocolate production and processing, food laboratory and quality assurance equipment, shop fitting as also coffee and tea – equipment, accessories, catering, export and trade (source).