Nestle: to strengthen ice cream production in China

Vevey / CH. (nsa) Swiss Nestle S.A. is strengthening its ice cream business in China with a 100 million RMB (more than 15 million CHF) investment in its factories in Tianjin and Guangzhou. The company has opened a new production line in Tianjin to produce its popular «Nestle 8Cubes» brand, while increasing its cold storage capacity in Guangzhou. «Nestle 8Cubes», available only in China, is a shareable bite-size snack comprised of individual ice cream cubes with a crunchy chocolate and sesame seed coating. «This investment will enhance our ability to meet increasing consumer demand for our products», said Ouyang Kai, Vice President of Nestle Greater China Region´s Ice Cream Business Unit. «It also underlines our confidence in the long-term dynamics of the Chinese market». Nestle has two ice cream factories in China, which produce Nestle brand products as well as the local brand «5Rams».