Oakville / CA. (rbi) Restaurant Brands International Inc. (RBI) and Seven Invest announced the establishment of an Area Representative and Developer Agreement to bring the iconic «Tim Hortons» brand to the Cincinnati area. Under the terms of the agreement, Seven Invest will be the exclusive «Tim Hortons» Area Representative in Cincinnati, responsible for managing the market and sourcing third party franchisees to develop more than 150 «Tim Hortons» restaurants over the next 10 years, creating thousands of direct and indirect jobs.
Elías Díaz Sesé, President of «Tim Hortons», commented, «We are very excited to announce our aggressive expansion efforts in Cincinnati, a market close to our core «Tim Hortons» markets and where we think the brand and product offerings will strongly resonate with guests. Cincinnati boasts a fast-growing economy and is home to many large corporate headquarters and universities».
«Furthermore, in Seven Invest we have a strong operator with meaningful franchise experience that is fully committed to propelling «Tim Hortons» development in the U.S.», continued Díaz Sesé. «Seven Invest will work with local entrepreneurs and prospective franchisees to grow the «Tim Hortons» presence in the Cincinnati area. This marks the first accelerated expansion agreement for «Tim Hortons» since the creation of RBI in December 2014, and reflects the model that we expect to use going forward as we rapidly expand the presence of the brand in the largest QSR market in the world».
«Tim Hortons» opened its first restaurant in the U.S. in 1984 and its first restaurant in Ohio in 1996. Today, the brand maintains a strong base of restaurants across Canada, the U.S. and the Gulf Cooperation Council, with U.S. restaurants primarily located in Michigan, Ohio and New York.
«We are confident that this agreement will accelerate our expansion of «Tim Hortons» in the U.S., further bolstering the system-wide growth and solid results for both of RBI’s iconic brands, Tim Hortons (TH) and Burger King (BK)», concluded Daniel Schwartz, Chief Executive Officer of RBI (Image: William Mewes).