Oakville / CA. (rbi) Restaurant Brands International Inc. (RBI) announced the establishment of BK Spain 2016 SL, the joint venture between Burger King Europe GmbH and the shareholder of BK QMI Spain SL, formerly known as Quick Meals Ibérica SL, to accelerate net restaurant growth potential and continue to expand the «Burger King» brand in Spain. BK Spain has signed a long-term master franchise and development agreement, which includes sub-franchise rights for Spain.
«We are excited to announce the creation of this joint venture in Spain to continue to aggressively expand the «Burger King» brand and business in this important market», says José Cil, president of «Burger King». «Quick Meals and Gregorio Jimenez have been valuable partners to the «Burger King» system for more than 30 years. Today, Quick Meals is the largest and most profitable franchisee in Spain and one of our largest and most profitable around the globe».
«’Burger King’ is one of the world’s most popular and iconic brands and has a rich history in Spain», said Gregorio Jimenez, executive chairman of Quick Meals and the Burger King Spain JV. «We have ambitious development plans in Spain. We are eager to grow our share in this market by continuing to focus on delivering exceptional service and great-tasting food to our guests».
«Burger King» opened its first restaurant in Europe in 1975, more than 40 years ago, in the heart of Madrid. Today, the brand is the market leader in store count with more than 650 locations in Spain. The BK Spain joint venture is the latest example of RBI’s commitment to deliver on its aggressive international growth strategy to grow the «Burger King» (BK) and «Tim Hortons» (TH) brands, RBI said in its news release.
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