Sial 2014: confirms that happiness is on the plate

Paris / FR. (spg) Just one hour before the doors of the trade fair closed, Sial Paris passed its stated objective of 150’000 visitors for a five-day show rich in events and encounters. The Salon International de l´Alimentation is the world´s largest agribusiness trade fair. With exhibitors up by ten percent, the major role played by Sial Paris in the sector´s economy is well established. And to celebrate the 50th anniversary of Sial Paris in style, the 6’500 exhibiting companies pulled out all the stops this year. With high quality standards, enhanced content and services, an exclusively business climate – perfect for networking and generating orders from exhibitors – and intense media exposure, the 50th anniversary event was a total success. The popularity of the inspiration and events zones, in particular Sial Innovation, amply testified to the visitors´ interest in the avalanche of new developments. Sial Innovation attracted 1’757 candidates, and awarded 20 prizes and just as many medals- proof positive of the dynamism of this year´s event. Beyond the universally recognised quality and relevance of the event, Sial Paris was also delighted to play host to 150 official delegations and distinguished guests. French President Fran?§ois Hollande and Prime Minister Manuel Valls, accompanied by Stéphane Le Foll, Minister for Agriculture and Government Spokesman, were also in attendance to demonstrate their keen interest in all players on the French and international agribusiness scenes. A set of positive outcomes in tune with the global challenge facing operators in the sector.

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