Bangkok / TH. (km) Thaifex – World of Food Asia 2017, ASEAN’s largest food and beverage trade show, culminated from 31 May to 04. June in a total of 55’111 visitors from 130 countries – a whopping 30 percent increase from 2016.
An impactful show that showcased the synergistic partnership between the government and private sector to address growing F+B demands and concerns in Asia, the 14th edition of Thaifex-World of Food Asia was jointly organised by Koelnmesse Pte Ltd, the Department of International Trade Promotion (DITP), and the Thai Chamber of Commerce (TCC).
Over the span of five days, the event was attended by 43’129 Thai visitors and 11’982 international vistors, all comprising of key decision makers and buyers in the F+B trade. They were not only treated to a wide array of food products and technologies, but also access to insights that could help extend their businesses throughout ASEAN and beyond.
Committed to providing a truly global experience for everyone, the trade show saw the number of international exhibitors grow by 14 percent, with representatives from countries such as Scotland, the USA, Australia, Poland, Japan, Türkiye, and Vietnam. This is the first time the absolute number of international exhibitors matched that of Thai exhibitors, indicative of a powerful show for the region and beyond.
Mathias Kuepper, Managing Director, Koelnmesse, organiser for Thaifex-World of Food Asia 2017, said, «The record-breaking number of visitors is testament to the fact that the F+B industry continues to see the trade show as the place to be. This year’s show proved to be more than just a platform for networking between buyers and exhibitors, but also an avenue for everyone to collaborate, share thoughts, and exchange knowledge about issues facing the industry».
Acknowledging the huge potential in Asia for Western products, Scottish Development International’s Head of Southeast Asia, Neil Mcinnes said, «We have been seeing an increase in demand from Thailand and Asia as a whole for Scottish products, ranging from Scottish smoked salmon and seafood to shortbread, biscuits, cheese and craft beer. Thaifex-World of Food Asia has given us the opportunity to showcase these and other innovative Scottish products and capitalise on the demand for high quality, premium products in Thailand and beyond».
The next edition of Thaifex-World of Food Asia 2018 will be held from 29 May to 02 June 2018. More information is available at worldoffoodasia.com.
