Louisville / KY. (yb) Yum! Brands Inc. and Dragontail Systems Limited, an innovative provider of technology solutions for the food industry, announced that they have entered into a binding agreement under which Yum! Brands would acquire Dragontail by way of a share scheme of arrangement in accordance with Australian corporations law.
If the Scheme is successfully implemented, the addition of Dragontail to Yum! Brands’ growing technology portfolio is intended to give Yum! Brands the ability to scale Dragontail’s artificial intelligence (AI) kitchen order management and delivery technology globally.
Australia-based Dragontail’s platform is focused on optimizing and managing the entire food preparation process from order through delivery. Its AI-based solution automates the kitchen flow combined with the process of dispatching drivers. The technology can also operate with outside food delivery partners. In addition, Dragontail’s platform offers consumer-facing capabilities that enable customers to track their order.
«With Dragontail, we expect to tap into the power of AI to accelerate and further enhance our delivery technology capabilities, especially at Pizza Hut, and optimize the end-to-end food preparation process,» said Chris Turner, Chief Financial Officer, Yum! Brands.
Dragontail’s Managing Director, Ido Levanon, commented, «Yum! Brands and Dragontail have been working in a fruitful collaboration for years. Dragontail’s Board of Directors fully supports this transaction, which it considers to be an attractive opportunity for its shareholders. It will also provide Yum! Brands with innovative technology. The activities of Dragontail and Yum! Brands are complementary, the synergy is natural and we bless the completion of the acquisition.»
Dragontail’s platform is currently deployed across nearly 1,500 Pizza Hut restaurants in over 10 countries. If the Scheme is successfully implemented, Yum! Brands intends to scale and offer Dragontail’s platform to its brands around the world over time.
In addition to its kitchen order management and delivery technology, Yum! Brands’ purchase of Dragontail would also bring in house other Dragontail emerging technologies.
Completion of the acquisition of Dragontail under the transaction documents will mark Yum! Brands’ third technology acquisition in 2021. In March, Yum! Brands acquired the business of Kvantum, Inc., an AI-based consumer insights and marketing performance analytics company with a proven track record of adding significant value in enabling data-driven decisions to drive return on advertising dollars and increase sales. That same month, Yum! Brands also acquired Tictuk Technologies, a leading omnichannel ordering and marketing platform company offering more ways for consumers globally to access and order KFC, Pizza Hut, Taco Bell and The Habit Burger Grill through text, social media and other conversational channels.
Under terms of the transaction documents, Yum! Brands has agreed to pay A$93.5 million in cash for all of the issued share capital in Dragontail (on a fully diluted basis). The proposed acquisition of Dragontail by Yum! Brands, which is to be implemented by way of an Australian share scheme of arrangement in accordance with the transaction documents and Australian corporate law, is conditional on, amongst other matters, Australian Federal Court approval and approval by Dragontail shareholders and certain other regulatory waivers and rulings. Accordingly, based on the indicative transaction timetable (which is indicative only and subject to change) and assuming all requisite transaction conditions have been satisfied or waived, Yum! Brands expects the acquisition of Dragontail to close by the end of the third quarter of 2021.
Yum! Brands estimates that this all-cash acquisition will have an immaterial impact to its 2021 financial results.
About Yum! Brands
Yum! Brands Inc. has over 50,000 restaurants in more than 150 countries and territories, making it a leader in global retail development primarily operating the company’s brands – KFC, Pizza Hut and Taco Bell – global leaders of the chicken, pizza and Mexican-style food categories. The Company’s family of brands also includes The Habit Burger Grill, a fast-casual restaurant concept specializing in made-to-order chargrilled burgers, sandwiches and more. Yum! Brands was included on the 2021 Bloomberg Gender-Equality Index. In 2020, Yum! Brands was named to the Dow Jones Sustainability Index North America and was ranked among the top 100 Best Corporate Citizens by 3BL Media.
Dragontail Systems Limited is revolutionizing the Quick Service Restaurant (QSR) and foodservice industry with its Algo Platform, which uses a sophisticated algorithm to optimize and manage the entire food preparation process from order to delivery. The Algo Platform fully automates and streamlines the kitchen flow with a view to delivering immediate and significant returns on investment to fast food and quick service restaurants.
In early March 2021 Yum! Brands Inc. announced that it has entered into a definitive agreement to acquire the leading artificial intelligence-based consumer insights and marketing performance analytics business of Kvantum Inc.. By acquiring the Kvantum business, Yum! and its brands enhance their ability to apply powerful consumer insights and data analytics to drive calendar and marketing spend optimization. In late March 2021 Yum! Brands Inc. announced that it has acquired Tictuk Technologies, a leading Israeli omnichannel ordering and marketing platform company. The addition of Tictuk to Yum! Brands’ technology portfolio will give the Company the ability to offer more ways for consumers globally to access and order its KFC, Pizza Hut, Taco Bell and The Habit Burger Grill brands through some of the world’s most popular social media and conversational platforms.